commercial Fall OG Content small Trends
2 min read
Animal Prints: the 'New Neutrals'

After years dominated by neutral minimalism and quiet luxury, consumers are reembracing prints. Among them, animal prints have emerged as...

Consumer OG Content youth
1 min read
#LittleTreat: Self-Love on a Budget

Self-indulgent purchases are on the rise, even in times of economic uncertainty and tighter budgets. Interestingly, these concerns might actually...

commercial OG Content small Spring/Summer Trends youth
2 min read
Key Aesthetics: #Girlhood

The fashion industry has been captivated by the allure of the girlhood aesthetic, characterized by hyper-feminine motifs. The hashtag #Girlhood...

Consumer OG Content
2 min read
Revisit Childhood with 'Newstalgia'

In today's world, where the responsibilities of adulthood can sometimes feel overwhelming, consumers are increasingly seeking to reconnect with the...

Consumer OG Content
2 min read
The 90's Supermodel Effect

The 90s supermodels, revered as icons of style and grace, continue to inspire generations with their iconic looks.  The Supers,...