News
2 min read
Rent the Runway shares get caught up in AI frenzy, surge over 200%

April 11 (Reuters) - Traders piled into shares of Rent the Runway (RENT.O), opens new tab on Thursday, sending the shares up...

news Sustainability
7 min read
Fashion Brands Seek Stronger Sustainable Marketing Guardrails

Clothing retailer Everlane—which prides itself on “consciously crafted” essentials—was just two years old in 2012, the last time US regulators...

Sustainability youth
2 min read
Gen-Z and Millennials are More Willing to Spend on Sustainability

Innovation to create sustainable beauty and fashion products and their packaging can be costly. But it’s not the wealthiest consumers...

news Sustainability
4 min read
Report: Better Cotton Linked to Deforestation, Human Rights Violations in Brazil

A new report from a U.K.-based nongovernmental organization is raising alarm bells about the Better Cotton certification system – linking...

commercial small Spring/Summer Trends youth
1 min read
On Pointe: Balletcore

Balletcore embodies the perfect fusion of classic ballet aesthetics with contemporary street style, embracing a nostalgic connection to the girlhood...

Consumer OG Content youth
1 min read
#LittleTreat: Self-Love on a Budget

Self-indulgent purchases are on the rise, even in times of economic uncertainty and tighter budgets. Interestingly, these concerns might actually...

Sustainability
2 min read
Rent the Runway shares get caught up in AI frenzy, surge over 200%

April 11 (Reuters) - Traders piled into shares of Rent the Runway (RENT.O), opens new tab on Thursday, sending the shares up...

Digital Trends Market
2 min read
Game On! Shopping Gets Gamified with Temu

Companies like Temu and Shein are disrupting the e-commerce space, equipped with substantial advertising budgets and a dedication to providing...

Market sports
2 min read
Sports & Fashion: Game, Set, Match

In a seismic shift within the retail landscape, luxury brands are strategically delving into the realm of sports sponsorship, signaling...

News sports
6 min read
Luxury: sports, China, and diversification - key influencer marketing strategies

In its quest for growth, the luxury industry is increasingly turning to influencer marketing to engage with discerning yet ever-changing...

Digital Trends News youth
7 min read
Is TikTok Becoming the Next QVC? All About TikTok Live Shopping

When I was growing up, QVC was the channel my mother would watch to discover new products and deals. From...

News
4 min read
Luxury Labels Should Not Overlook Aspirational Consumers

In past decades, the luxury industry tapped the attraction that branded products exercised on aspirational consumers, but labels now seem...

News
3 min read
Mmgnet Group’s New Consumer Report Sheds Light on 2024 Fashion Shopping Trends and Preferences

Mmgnet Group, a subsidiary of Informa Markets, has released a fashion consumer report that reveals shopping preferences and trends. The...

News
6 min read
Navigating the Silver Tsunami: Adapting Marketing and PR Strategies for Shifting Generations

We need to talk about the silver tsunami in the United States. This isn't about the latest fad for hair color--though it...