Digital Trends Market youth
2 min read
Affiliate vs Influencer Marketing: What's the Difference?

Affiliate marketing and influencer marketing are two key strategies to boost brands online presence and sales. In affiliate marketing, brands...

News youth
7 min read
Coachella marketing is over – but only for millennials

What happens when you fly 47 of the world’s biggest influencers to Coachella on private jets, put them all in...

Consumer sports wnba youth
2 min read
Female Athletes Emerge as Fashion Powerhouses

Making history with an average viewership of 18.7 million, the NCAA Women’s Basketball tournament final surpassed the audience of the...

News youth
2 min read
Beyoncé Has Shoppers Beating Down Levi’s Doors

Levi’s got Cowboy Carter’ed in the best way possible. Beyoncé’s hit album — specifically its “Levii’s Jeans” single featuring Post Malone — has...

Sustainability youth
2 min read
Gen-Z and Millennials are More Willing to Spend on Sustainability

Innovation to create sustainable beauty and fashion products and their packaging can be costly. But it’s not the wealthiest consumers...

commercial small Spring/Summer Trends youth
1 min read
On Pointe: Balletcore

Balletcore embodies the perfect fusion of classic ballet aesthetics with contemporary street style, embracing a nostalgic connection to the girlhood...

Consumer OG Content youth
1 min read
#LittleTreat: Self-Love on a Budget

Self-indulgent purchases are on the rise, even in times of economic uncertainty and tighter budgets. Interestingly, these concerns might actually...

Digital Trends News youth
7 min read
Is TikTok Becoming the Next QVC? All About TikTok Live Shopping

When I was growing up, QVC was the channel my mother would watch to discover new products and deals. From...

commercial OG Content small Spring/Summer Trends youth
2 min read
Key Aesthetics: #Girlhood

The fashion industry has been captivated by the allure of the girlhood aesthetic, characterized by hyper-feminine motifs. The hashtag #Girlhood...

Digital Trends Market youth
2 min read
Roblox: A New Frontier in Gaming

Gaming in the metaverse has become a daily digital ritual for younger generations, providing an immersive platform for connection and...