News
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Black Friday Drove a Record $10.8 Billion in US Online Sales

Black Friday and the initial days of the Cyber Five shopping period proved to be a significant driver of holiday...

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Black Friday's Eco-Friendly Cousin: Green Friday

Green Friday, a sustainable alternative to Black Friday, is gaining momentum as consumers become increasingly aware of the environmental and...

Market News
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The New Amazon Haul Storefront Is Feeding Our Endless Need to Shop

Amazon's recent launch of Amazon Haul, a storefront exclusively dedicated to ultra-low-priced products, is a strategic move that taps into...

Market News Youth
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The Logic Behind All Those Charli XCX Campaigns

Nearly five months after the height of “Brat” summer, Charli XCX’s selling power has hardly waned. Charli XCX's enduring popularity,...

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The Baby Tee, a Y2K Relic, Is Making a Comeback

Some people are buying actual kids’ shirts, but this time, that relic of ’90s and Y2K fashion is available in...

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Slay the Holidays: A Gen Z Marketing Playbook

To effectively capture the attention of Gen Z shoppers, gift guides should be visually appealing, trend-forward, and filled with relatable...

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Gen Z, Millennials To Spend 3x As Much as Baby Boomers This Holiday Season

While Gen Z and Millennials are gearing up to splurge on holiday shopping, Baby Boomers are taking a more conservative...

Market News
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How Brands Can Beat the E-Commerce Slowdown

While e-commerce has seen significant growth in recent years, consumer attitudes towards the channel are evolving. Instead of the projected...

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What Does Gen Z Want for Christmas?

As the holiday season approaches, Gen Z, a generation often associated with impulsive spending and trend-driven purchases, is taking a...

News
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On Black Friday, It’s Shein and Temu Versus the World

The 2024 holiday shopping season is shaping up to be a unique one, thanks to the rapid rise of fast...

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7 of the Best Luxury Brand Gift Guides

Holiday gift guides have become a staple for brands during the holiday season, and for good reason. They serve as...

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NYC Pop-Ups Winter 24/25: Live Updates

New York City is a hub for exciting and exclusive pop-up shops, offering limited-time experiences for shoppers and valuable opportunities...

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LA Pop-Ups Winter 24/25: Live Updates

Los Angeles is buzzing with a variety of pop-ups offering curated shopping experiences. From fashion and beauty to food and...

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Luxury Consumers Drive Early Holiday Sales

Luxury consumers are gearing up to spend the same or more on holiday shopping compared to last holiday season, according...