Consumer Digital Trends Market youth
2 min read
The Luxury Brands Using Memes to Win Over Gen Z

The social media landscape poses a unique challenge for luxury fashion houses. Engaging with a Gen Z audience, crucial for...

Consumer
2 min read
How the Notes App Became Gen Z’s Outfit Generator

While the dream of a digital closet assistant, popularized by the 1995 film Clueless, has long captivated fashion enthusiasts, a...

Consumer Trends youth
2 min read
Dressing Pretty is Over: This is Fashion’s Ugly Decade

Young people are ditching the one-size-fits-all trends and embracing a totally personalized style. Today's fashion-forward embrace a bold, eclectic approach,...

Consumer
1 min read
Beating the Heat with "Coolcations"

With record-breaking temperatures becoming the norm, the “coolcation” travel trend is becoming more popular. Swapping scorching cityscapes for refreshing destinations,...

Consumer
2 min read
Fashion's Obsession with Aristocracy

This summer, Chatsworth, a magnificent estate owned by the Devonshires, plays host to the exhibition "Erdem: Imaginary Conversations." The exhibit...

Consumer Market youth
1 min read
Walmart Relaunches No Boundaries To Appeal To Gen-Z

Facing rising competition and aiming to expand its customer base, Walmart is relaunching its No Boundaries clothing line with Gen...

Consumer youth
2 min read
Gen-Z is Investing in Jewelry

This eco-conscious generation prioritizes quality, ethically sourced materials, and timeless design, viewing jewelry as both an investment and a form...

banner Consumer youth
2 min read
Customers are Traveling Out of State to Snag T.J. Maxx Finds

Fueled by social media, Gen-Z discovered the satisfaction of the T.J. Maxx treasure hunt, unearthing unique and trendy pieces at...

Consumer youth
2 min read
Gen Z vs Millennials: A Fashion Face-Off Fueled by TikTok

The fashion world is witnessing a clash of generations, with Gen Z taking the reins and millennials struggling to keep...

Consumer youth
8 min read
Less Social Media, More Social Clubs

Tara Meakins didn’t know anyone when she moved to Sydney. But after connecting with a local mom interested in running...

Consumer
2 min read
The Shopping Habits Shaping the Future of Retail

A recent study challenges the prevailing notion that Gen Z distrusts online shopping due to its algorithmic nature. In fact,...

Consumer youth
2 min read
Younger Generations Facing Financial Struggle, More Than Millennials

Despite entering the workforce during a period of economic recovery, Gen Z appears to be facing steeper financial challenges than...

Consumer youth
2 min read
Teen Connoisseurs: A Nose for High-End Scents

Designer fragrances are experiencing a surge in popularity among younger customers mirroring a similar trend in the broader beauty industry....

Consumer Digital Trends
3 min read
Why Influencers want Consumers in their Group Chats

Launched in February 2023, Instagram Broadcast Channels are shaking up creator and brand engagement. These private, chat-like spaces offer exclusive...