Consumer news
1 min read
Staycations Get a Luxe Upgrade with Glamping's Rise

In the wake of the pandemic, travel trends for 2024 reflect a renewed desire for both nature and creature comforts....

Consumer youth
2 min read
#Skintok Takes Wellness Mainstream

Forget diamonds, the new marker of a well-lived life is feeling good from the inside out. Beauty and wellness are...

Consumer
13 min read
Are the Cotswolds Turning Into the Hamptons?

The Cotswolds is a land of contradictions, a “Clarkson’s Farm” mix of city slickers, pig and cattle farmers, and shops...

Consumer youth
2 min read
Is Stagecoach the New Coachella?

For years, Coachella has reigned supreme as the influencer marketing champion of music festivals. However, Stagecoach, the country music counterpart...

Consumer youth
1 min read
Abercrombie & Fitch Stages Comeback by Catering to Young Millennials 

Abercrombie & Fitch, the brand synonymous with teen fashion and polarizing marketing in the early 2000s, has undergone a successful...

Consumer
2 min read
Have You Forgotten Gen-X?

Often overlooked between Millennials and Baby Boomers, Gen X women are a powerful demographic with a unique perspective on aging....

Consumer youth
3 min read
Why Tweens are Skipping Drugstore Finds for Prestige Beauty 

Children under 18, or Gen Alpha, are developing a surprising interest in the world of beauty products. This phenomenon, sometimes...

Consumer youth
2 min read
Reasons to be Cheerful About Gen-Z

Generation Z, comprising approximately 2 billion individuals globally born between 1997 and 2012, faces a complex narrative. Often portrayed as...

Consumer
2 min read
Trending Travel: Do you Coolcation?

As scorching summer temperatures loom, travelers are swapping out social media hotspots for refreshing experiences that prioritize relaxation and sustainability....

Consumer
1 min read
Fashion’s Golden Opportunity With Older Shoppers

The fashion industry is increasingly recognizing the purchasing power of older consumers, particularly women aged 45 to 65, who are...

Consumer sports wnba youth
2 min read
Female Athletes Emerge as Fashion Powerhouses

Making history with an average viewership of 18.7 million, the NCAA Women’s Basketball tournament final surpassed the audience of the...

Consumer OG Content youth
1 min read
#LittleTreat: Self-Love on a Budget

Self-indulgent purchases are on the rise, even in times of economic uncertainty and tighter budgets. Interestingly, these concerns might actually...

Consumer
2 min read
Meet the Millionaires Shopping at T.J. Maxx and Marshalls

Read by 37K. Discount chains like T.J. Maxx and Marshalls are experiencing a boom, and not just from budget-conscious shoppers....

Consumer
3 min read
Generational Shifts

A seismic shift in consumer practices and behaviors is underway, marked by distinct generational characteristics that redefine the marketplace and...