banner Consumer youth
2 min read
Why Gen Z Spends So Much on Beauty

The concept of "beauty maintenance days" has exploded online, particularly on TikTok. Videos under the hashtag #beautymaintenance have garnered over...

Market News sports
2 min read
Why Fashion Loves the Next Generation of Tennis Stars

The convergence of sports and fashion has created new opportunities for brands. Tennis, in particular, has seen a surge in...

Market News
2 min read
A Reality Check for Temu

Temu, the Chinese-owned e-commerce platform that took the US by storm with its ultra-low prices, has faced a reality check....

News
2 min read
Why Fashion Brands are Popping up in ‘Third Places’

As consumers seek more meaningful experiences, 'third places' have emerged as a promising trend. These unique spaces, often located in...

Fall Trends youth youth commercial
2 min read
The Only Back to School List You Need

As a new school year begins, so does the rush for back-to-school shopping, and Google Trends reveals a surge in...

Fall key items Trends youth youth key item
1 min read
Back-to-School Denim: Go Big or Go Home

Gen Z is embracing a nostalgic back-to-school style, with baggy jeans leading the trend. The loose-fitting silhouette, reminiscent of the...

commercial Fall Spring/Summer youth youth commercial
1 min read
TikTok's Viral Office Siren Trend

The "office siren" trend is taking over TikTok and Pinterest, redefining office attire with a touch of Y2K nostalgia. This...

banner News Trend Resource Guide youth
7 min read
Very Demure, Very Mindful: How To Navigate ‘Internet Speak’

‘Demure’ is the word of the week. After TikTok influencer Jools Lebron’s videos of herself ironically being “very demure, very...

Fall Spring/Summer Trends youth youth commercial
1 min read
Cherry-licious: From Beauty to Fashion

As a seasonal delicacy, cherries, while popular for their health benefits, are growing in trend on social media with the...

banner Consumer Trend Resource Guide youth
1 min read
Understanding Gen Z: Key Insights

To decode the influential Gen Z generation, MADE Trends has created a comprehensive quick guide. Complete with clickable links, this...

News youth
5 min read
Brand Lessons from The Rise of the Pop Girlie

The summer of 2024 marked a resurgence of female-led pop music, with a new wave of artists topping the charts....

Consumer News youth
2 min read
How Sportswear Brands Won Over Gen Z

Sportswear brands have managed to secure a remarkable level of loyalty from Gen Z consumers, a feat that many other...

News
2 min read
The Meme-ification of Political Merch

The Harris-Walz campaign’s recent merchandise strategy marks a significant shift in political branding, harnessing the power of internet culture and...

Fall key items Trends youth youth key item
1 min read
Cozy and Cool: Sweats for School

Gen Z is prioritizing comfort and style in their back-to-school wardrobes. Sweats have become a popular choice, reflecting a shift...