Category Intelligence Report
A MADE-authored deep dive into a specific consumer category, written once and relevant for a full season.
For brand, product and merchandising teams planning a season or range who need a credible, single source on where their category is going. Each report covers the trends, consumer behavior, competitive moves and product signals shaping the category, with MADE's view on what to act on.
- A 25–40-page PDF report on the selected category
- An executive summary your leadership can read in ten minutes
- Key trends, consumer drivers, competitive landscape and product opportunities
- Source citations throughout
Not Included
Customization to your brand, a live briefing (available as an add-on) or updates after publication. For a report tailored to your brand, see Bespoke Research & Strategy.
Instant download after purchase
A MADE-authored deep dive into a specific consumer category, written once and relevant for a full season.
For brand, product and merchandising teams planning a season or range who need a credible, single source on where their category is going. Each report covers the trends, consumer behavior, competitive moves and product signals shaping the category, with MADE's view on what to act on.
- A 25–40-page PDF report on the selected category
- An executive summary your leadership can read in ten minutes
- Key trends, consumer drivers, competitive landscape and product opportunities
- Source citations throughout
Not Included
Customization to your brand, a live briefing (available as an add-on) or updates after publication. For a report tailored to your brand, see Bespoke Research & Strategy.
Instant download after purchase
FAQ
Each report shows its publication date and covers the season stated on this page.
Yes, with employees in your company. Reports are licensed for internal use only and can't be shared outside your organization.
No. Images are credited to their sources as research references and can't be reused or reproduced.
