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If you've already gotten a jump start integrating spring trends into your wardrobe, you'll know that denim is once again leading the fashion conversation. But the power player is also the backbone of hard-working outfits no matter the season.
"Jeans are the ultimate wardrobe building block," writer, stylist, and brand consultant Laurel Pantin tells Marie Claire. No matter what's coming down the latest runways, they're still the most worn items in her enviable wardrobe. "The best jeans are versatile and classic—you can wear denim casually or dressily—and if you care for them properly, you'll have a great pair for years," she notes.
In 2024, designer jeans have taken off as a hot-ticket item for denim lovers. "With all of the high-luxury brands designing their denim in-house, the fabric is [now] acceptable to wear anytime," explains Katie Rowland, womenswear, kidswear, and fine jewelry buying director at Mytheresa. Brands like Celine, The Row, Khaite, and Bottega Veneta, some of the first to spearhead the super luxe denim movement, have caught on to the demand for more options. In turn, they've elevated the way shoppers view denim and purchase it—simply by exploring new cuts, washes, and embellishments on the 2024 runways.
Alongside an increase in denim street style during fashion month, the latest 2024 collections solidify that denim has a major fashion point-of-view. "You can make denim more relaxed with a slouchy shape, super fashion-forward with a wide-leg cargo, or offer a fresh take with silhouettes like the [new] barrel leg cut," Rowland explains. There's also a chance to revisit fashion history: Many of this year's biggest trends are throwbacks to past denim eras, updating everything from the '90s denim maxi to the polarizing Bermuda short.
Ahead, find the seven best denim trends unfolding in 2024.
The following article, titled 'The 7 Biggest Denim Trends Ruling 2024, According to Style Experts' was originally published on Marieclaire.com.
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